SquarePet

10SquarePet is an innovative, veterinarian-formulated brand designed to deliver purposeful nutrition for dogs and cats. From targeted solution diets to unique specialty formulas, SquarePet offers a complete lineup that helps retailers meet the needs of a wide range of customers:

 

  • VFS (Veterinarian Formulated Solutions) – prescription-free diets for dogs with common health concerns such as digestive health, kidney function, weight management, and joint support
  • SquareEgg – a high-protein vegetarian formula featuring egg as the #1 ingredient, ideal for food sensitivities, low purine needs, or raw feeders
  • PowerHOUND & PowerCAT – energy-dense, high-protein nutrition for peak performance and overall wellness, made without peas, legumes, lentils, or grains and guaranteed ultra-low carbohydrates

VFS Together

SquarePet VFS – Veterinarian Formulated Solutions for Dogs

These dry, wet, and treat formulas are designed to support dogs with specific health concerns and provide an excellent alternative to vet-exclusive foods right in your store.

VFS Dry Diets:

  • Skin & Digestive Support

  • Low Fat Formula

  • Ideal Digestion

  • Low Phosphorus Formula

  • Active Joints

VFS Wet Diets (13 oz cans, case of 12):

  • Low Fat Formula

  • Skin & Digestive Support

  • Low Phosphorus Formula

  • Ideal Digestion

VFS Treats:

  • Low Fat Soft-Baked Treats

  • Skin & Digestive Support Soft-Baked Treats

Why retailers love VFS diets:

  • Formulated by veterinarians to address common canine health concerns

  • Available in dry, wet, and treat formats for flexible feeding

  • Premium, science-backed nutrition without a prescription

  • An excellent retail alternative to vet-exclusive diets


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SquareEgg™ – Perfect Protein Vegetarian

A high-protein vegetarian formula with egg as the #1 ingredient.

Ideal for:

  • Dogs with food allergies or sensitivities

  • Dogs needing low purine diets (e.g., Dalmatians)

  • Raw feeders looking for a nutritious base mix


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PowerHOUND™ & PowerCAT™

Vet-formulated recipes focused on performance, energy, and overall health.

Key Benefits:

  • Energy-dense, high-protein nutrition for dogs and cats

  • Guaranteed ultra-low carbohydrate levels

  • Made without peas, legumes, lentils, or grains

  • Supports lean muscle, sustained energy, and strong body condition


Why You’ll Love SquarePet®

✅ Veterinarian-formulated & science-backed
✅ Made in MN by a 100% family-owned company
✅ Available on Astro with Frequent Buyer + Coupons
✅ Premium formulas – no prescription required

Ask for This & That at your favorite retailer!

Become a SquarePet Retailer Today